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These six city profiles offer examples of dozens of city and travel route profiles I did for Southwest Airlines during my time at Performics. Each page offered a picture of the city a prospective flyer was traveling to, often seen through the lens of the city they called home.


FYI: If you’re ever in the market for a difficult creative project, try writing numerous profiles of Orlando without being legally able to mention any theme parks...

Las Vegas 2.PNG
Orlando 3.PNG
Ft Lauderdale 4.PNG
Ft Myers 2.PNG
Los Angeles 1.PNG
Denver 5.PNG
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